Oh wow - our first YouTube footage. Here’s a video of me at Vibewire’s Enterprise Hub doing an impromptu spiel on why Jin and I started Axle8. 

It started with our own personal experiences of going out to a neighbourhood, coming home later and realising that we had missed out on something going on right there when we were there but not knowing about it.  Sometimes it was a special promotion or limited edition stock from a shop, sometimes a pop-up market or fair, or even just a film being shot or a celebrity spotting.  There had to be a better way.

We’ve created Axle8 to solve this problem so we don’t miss out on the things happening around us ever again.  We particularly think it’s a fantastically great tool for students to find out what student events are going on around campus and for people to get better engaged with festivals of all shapes and sizes near them.

I was encouraged to hear from my cousin who is COO at Geni.com who sent me this sage piece of advice:

Building something useful for yourself (as a team) seems to be well-correlated with success in consumer web, particularly social products. It keeps you from losing the plot. Beware of building features — build experiences.

Let’s hope that we’re not the only ones that think that Axle8 is useful!

And Vibewire - thanks for posting up the video - great job with keeping the Hub humm’n.